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Alan: If you have a business you know
that everything revolves around your computer systems. If you
want to keep your computers running at their optimum, you are
going to have to do some kind of maintenance. What kind of
maintenance is best?
Our guest today is Mark Harrer, Spokesperson for Diskeeper
Corporation. Welcome back to Let’s Talk Computers, Mark.
Mark: It’s good to be back.
Alan: We can look at our computer
systems just the same way that we look at our cars. If you want
to get the maximum performance out of your car, you are going to
have to do maintenance. If you have a car and you never change
the oil or never rotated the tires or did any other kind of
maintenance, there is going to be a point in time where things
just don’t work the way they used to when the car was brand-new.
It’s the same thing with a computer system.
You are going to have to do some kind of maintenance, aren’t you,
Mark.
Mark: In fact, one of the things
that we do with different products is we do is we actually offer
what we call a “maintenance agreements”, or maintenance for our
customers. What that allows them to do is it allows them to keep
their software current and up-to-date.
For example, you would never run the same 5
quarts of oil that you got when you drove your car off the lot.
The same thing is you need to keep your software up-to-date with
new features, new functions that are there. And that’s one of the
advantages of maintenance.
Alan: I know you have your
award-winning software – your Undelete 2009 and now your Diskeeper
2010 and those are great for maintaining our system, but how do
you work with us in maintaining those?
Mark: Well, our Diskeeper is a
defragmenter software so it actually keeps your drive and your
computer defragmented, which keeps it maintained while Undelete
reads deleted files and it captures them and it does that.
Where the maintenance actually comes into
play is that when we come out with new versions, which have new
features and new functions fairly frequently. When we come out
with a new version of Diskeeper, customers will a lot of times
want that new version.
Now, if we have our customers on
maintenance, what that entitles them to do is one, it entitles
them to support. If they have any questions; problems with
product and if they don’t know how it works, that does give them
access to our support departments.
Also, what maintenance allows them to get
new version of the product. So by paying that maintenance fee,
which is less than actually repurchasing the product from scratch,
it allows them to upgrade to the newest and greatest version of
our product or with the features that are provided with that.
Alan: It is said that software is
always a “works in progress.” There is no absolute software that
is going to be working all the time. You are going to have
constant updates because hardware is being updated all the time.
It’s kind of a tossup, which is going to be updated faster, the
hardware that you have on your computer or the software you need
to keep it running. You’ve got to keep both of those in synch,
don’t you?
Mark: A perfect example is this.
Diskeeper has been around for years. I’ve even run into some
customers have said that, “I’m running your Diskeeper Version 9
and what we want to do is we are putting it on a Windows Vista
system.”
Diskeeper works sometimes in these
environments, but you know that when you’re updating the operating
system you do need to upgrade your software, as well. When we
wrote Diskeeper 9 for example, Windows Vista wasn’t even around,
so we can’t necessarily leverage or make sure that the product
works for an operating system that just didn’t even exist.
So by having software maintenance, what it
allows you do is allows you to automatically upgrade to the latest
and greatest version, as we do this. We are continually upgrading
our software; we are continuing improving it. As we find ways to
improve it and make it run and perform better, we are adding new
features and functions to each subsequent or upcoming new version
of the product, as well.
Alan: And this really becomes
important say for a small office or a small business because they
really don’t have time to check for updates. They really don’t
have time to make sure they have the latest software, installed on
their computer systems. They are too busy trying to get their job
done.
And when it comes to a large business, you
are going to have multiple computers; you are going to have
hundreds and any time that you install new software or you put new
hardware into a computer system, you are going to have changes.
And sometimes software and hardware just do
not play nice together. And that’s where a maintenance agreement
really becomes important.
Mark: A good example is to take
computers now, vs. where they were over three years ago or five
years ago. Now you are starting to see drives now in the 3 to 5
terabyte or even larger drives. One of the things that we do with
Diskeeper, for example in or latest version is we have improved
our defragmentation engine. We have even added our Enterprise
Server product that has our type defragmentation engine and what
that does is to optimize for drives over 4 to 5 terabytes and to
move the files that are typically on drives of those sizes. You
will get the benefit of having constant and more efficient
defragmentation, which you wouldn’t have with our other products.
Another good example would be a product we
have which is called Hyperfast. Now, you are starting to see more
computers come out there because the technology has changed with
solid-state drives, the SSDs. We actually have a product called
Hyperfast that if you get Diskeeper with Hyperfast, it will
actually go in and it will optimize the solid-state drive, which
is something that defragmenters of the past wouldn’t do.
Alan: This is why it’s so important
to stay up with the times and not have to worry about what is the
latest software version. You have it so that as soon as we turn
on the machine, it goes out and checks all your new software and
sees what needs to be updated and downloads it and installs it for
us.
Mark: When you install a product, it
will actually see if you are running the latest version. If it
isn’t it will allows you to check it as well. We also have
different point release with improvements as well as major
releases that will allow you increase the number of features and
functions. Having access to our software maintenance and it allows
you to get those features and functions, without having to
repurchase the software from scratch.
Alan: Does this maintenance agreement
cover all of our computers, our servers, our workstations and is
this for all of your products? How do we get started?
Mark: It is a maintenance
agreement. We usually have it for our larger customers. The
maintenance fee does entitle them to upgrades and support on all
of our products. What we do is when they order the products,
because we do it electronically. We do keep track of how many
versions they have. Because having that maintenance will entitle
them to upgrades of the software, whether it be Undelete, whether
it be Diskeeper or whether it be V-locity or whatever the product
it has to be.
Alan: Mark, where would you say the
breakpoint is when say from a small business to a corporation as
far as when they need to buy a maintenance agreement?
Mark: I would say probably anywhere
from maybe the 3 to 5 to 10. If they are talking to their sales
rep and they are buying from a sales person directly, talk to the
sales rep, because the sales rep can actually go over there and
kind of help them say where the breakpoint is and where it would
more advantageous to them.
The nice thing is with maintenance, as long
as you’re covered under maintenance, you can get the upgrades,
regardless of where it is or where you are during the process,
which is nice.
Alan: A maintenance agreement is a
wonderful thing to have so that if you do have a problem you can
just pick up the phone; call someone and they can kind of walk you
through what the problem is. In a small business or even in a
large business, when a computer is not working the employees say,
“Well, this is great. Now I can take a longer coffee break or
extended lunch or something like that.”
However, from a CEO’s standpoint, or the
President of the company’s standpoint, when the computer goes down
that’s ca ching, ca ching, money coming out of his pocket, isn’t
it?
Mark: Right. They do have access to
our support folks, as well. In fact, since I do support the
volume license customers, I work very closely with all of our
reps. If you do have problems, it does entitle you to that phone
support, as well.
Alan: If I run into a problem, what
is going to be the turnaround time? I know that with some
companies you call up and you will get a recording that says we
will return your phone call within 2 business days. Or you have
to leave an email and they respond back to you by email in a
couple of days. “A couple of days” to a business – they could be
out of business!
Mark: We are located here in
Southern California and we know that we have folks here from 6:30
am all the way until 5:30 pm Pacific Standard Time. We do want to
make sure that we are covering all areas. If it’s overseas we do
have folks who handle support there, as well. A lot of my support
questions, I am giving immediate support. I have people calling
me, directly; also if the sales person calls me and they will
patch me in, immediately so they are able to get an immediate
response to the issue.
Alan: Mark, along with your Undelete
2009 and your new Diskeeper 2010, you have a product called V-locity.
What exactly is that?
Mark: What the V-locity product does
is it is very similar to Diskeeper but it’s designed for the
Windows 2008 server with HyperV for VM machines. A lot of times
in a virtual environment, when you guests and hosts operating
systems, when you have something running in the guest operating
system, a lot of times it won’t communicate what it’s doing to the
host operating system.
With certain programs such as defragmenters
and anti-virus software, if you are running those within a lot of
the guest virtual machines, it can take away the resources from
the host, without the host knowing from where those resources are
being taken.
So what V-locity does is if you are running
Windows 2008 server with HyperV, it actually has a guest module
that you put within the guest operating systems and yet the host
module and what V-locity will do is it will allow you to go ahead
and have the guest and host operating systems communicate with
each other so we do not consume or use any resources unnecessarily
on the host operating system.
Another feature of what V-locity will do as
well is we have the ability to do what’s called a “compaction of a
guest virtual machine,” using the graphical interface. One of the
things that you will run into is suppose you have a virtual
machine guest operating system that is taking 10 Gigs of space.
You go ahead and you set up that dynamically so it can expand as
your company grows.
When it grows from 10 Gig, let’s say to
30-Gig and in same area suppose you delete a bunch of files and it
goes back to 10. Well, the problem you run into is if it’s
dynamic, it usually expands outward, but it doesn’t expand
inward.
So if you have a 10-Gig operating system
that has a 30 Gig footprint and you have about 20 Gigs of unused
space that’s taking up space. So one of the things that we can do
compaction tool is you can actually bring that virtual machine
offline and compact that image to make it a little more
efficient.
Alan: Because having a maintenance
agreement – if you are going to be going virtual, that is very
important because there are so many gotchas when you start going
virtual that you don’t really look until you try bringing all
these machines up.
Mark: Right. And what we’re finding
is more and more companies and corporations are going virtual as
part of the green initiative and also just from a cost
standpoint. It saves on electricity costs. They don’t have to
have a room of 20 servers; they can one server and then 20 virtual
servers underneath that. It cuts down on space; it cuts down on
heat; cuts down on power. It is pretty much what more and more
companies are going toward virtualization.
Alan: The virtual environment is
nothing more than a machine that is running physically with
multiple large files that are kind of like a virtual drive but in
this case it’s a virtual operating system and if any one of these
virtual environments is using up resources, everything goes down,
doesn’t it?
Mark: And that’s the thing, so when
it’s communicating it is going to go ahead and take it so it is
communicating between the two so that the hosts will know not to
be consuming all these resources that there are there, as well.
Another thing to keep in mind is for
defragmentation, what you do is you have fragmentation within the
operating system on the guest operating systems, this also gives
you the ability to have a host module that defragments those
files. Because if you look at those machines, really all they
are, is very large files that are there. They are running within
the host operating system.
Alan: When you have a virtual
environment, you are going to have large capacity hard drives and
you’re going to have a lot of memory because that’s what you want
to have and a lot of CPU processing because that’s what really
makes a virtual machine work. But if you’re files are scattered
all over the large hard drive, everything slows down to a crawl.
Mark: Yes, the hard drive is the
slowest part of a computer and if that drive needs to go and look
at all the different areas to retrieve that data it is going
affect the performance of it. The same thing as defragmenting is
it’s compounded on the host environment.
Alan: There is a big plus side for
virtual environments. Before you had like 4 or 5 servers and more
than likely you had UPSs on every server; you have a separate
power supply or even multiple power supplies in each one of the
server boxes; you have memory in each one of the server boxes.
And of course, you have separate hard drives in each one of the
server boxes.
Here you have a one large capacity server
that’s going to be running full-time, full-speed and you have to
make sure that this is properly maintained. It’s like a racecar
that it is designed to go flat-out and if you don’t take care of
it, it doesn’t go flat-out.
Mark: In a lot of the servers that I
have seen, in a lot of the server room, in addition to saving
power, saving on the hardware, having hardware that can fail,
having multiple hard drives and memory and computers and that, as
well – space is a limitation. I’ve seen a lot of these server
rooms where there is no more room to put extra servers in there.
So, virtualization – in a lot of times in these environments is
the only answer.
Alan: I’ve seen some of these ISPs
that have so many servers in them that the cooling costs in
overhead in the actual running of pipes underneath the floor to
cool the server room, they could do away with a lot of that by
going virtual.
Mark: They can. It will save on the
electricity; it saves on the pipes. Not only do you make things
green, but from an economic standpoint, it’s a good move and
that’s why more and more people are moving to that.
Alan: In order to get started using
your Diskeeper 2009 and your new Undelete 2010, can we go to the
Website and download a copy?
Mark: We actually have trial
versions of all our products, of V-locity, Diskeeper, and
Undelete. The Diskeeper and V-locity Trialware can be downloaded
at
http://www.diskeeper.com. The Undelete can be downloaded from
http://www.undelete.com. What’s important is the version that
we have are not crippled in any way. So if you want to upload our
defragmentation software, it’s a fully featured version for 30
days. We don’t cripple it or do anything of that nature.
In the Undelete product the only thing you
don’t get in a Trialware version is you don’t get the Emergency
Undelete and it is for 32-bit only with the Trialware copy that’s
there. Besides that it has no limitations.
Alan: You also have a program on
your Website called DPAN that will allow a business to put this
software on our machine to tell us where our bottlenecks are and
how to prevent them.
Mark: What DPAN does is it is a very
good tool. Suppose you’re in a company where you have 100 or 500
or even maybe 5 or 10 machines. What you can do with DPAN, which
stands for our disk performance analyzer for networks.
What it will do is that once you own the
product, you can go ahead and scan all the computers on your
network. It will actually give you a status of the amount of
fragmentation on those computer, regardless of whether Diskeeper
is installed on that computer or not.
You will look at that scan and say, “Oh,
wow! I have so many of these machines are this fragmented, so many
are this fragmented.” So you can actually see how bad
fragmentation is on all the computers on your network.
Alan: Just having access to people
like yourself that are very knowledgeable about what’s going on
with your computer system; what’s going on with the software -
that’s worth its weight in gold right there! So, you are very
familiar with the operating systems and how the software interacts
with it. That’s what the maintenance is all about, isn’t it?
Mark: A lot of our support includes
not just supporting people with Diskeeper but supporting people on
their other computers. For example, a lot of them run into other
issues with the computers that we get calls on, as well as
sometimes there could be some other related problem with their
computer where they thought maybe the issue was Diskeeper, but it
wasn’t.
I know that I’ve been in the industry for at
least 20 years. We have a very extensive training program that we
do for all of our support staff, here.
Alan: If we do have a problem can we
pick up the phone and get someone on your level; we don’t get the
person that was just hired last week?
Mark: In fact, before we even have
people on the phone answering calls they do need to go through
some training. I know that when I came onboard I had a lot of
experience in the computer environment on the networking side, but
I had to actually go through training on all the products –
Diskeeper; Diskeeper Administrator; Undelete – all of these
products that are out there before they even had me picking up and
answering phone calls.
Alan: Corporations are very picky as
far as somebody telling them, “What you really need to do is
reformat your computer.” That’s not an answer. They want to know
exactly what to do, what button to push, what registry setting to
change and get back up and running and in business, don’t they?
Mark: Giving them the wrong answer
is a lot of times worse than giving them no answers. We are very
careful on what we do there.
Alan: Mark, it’s been our pleasure
to have you as our guest here on Let’s Talk Computer and look
forward to talking to you again real soon.
Mark: I look forward to it. Thank
you for having me on your show. |